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Junya Watanabe Man

For the past decade, few figures have loomed as large over men's fashion as Junya Watanabe. His name has become synonymous with quality, innovation, and originality in menswear. Junya's aesthetic is a perpetual collision between old and new. His collections tend to take a classic image or motif and chuck it into an avant-garde blender, reassembling the pieces into something familiar but unmistakably altered. He cribs from subcultures of all sorts, and is known for pairing busy patterns with vibrant palettes and classic textiles with hi-tech synthetics—hence the "techno-couture" label he's sometimes tagged with. Plus, his production standards are nothing short of lofty—his clothing is built to last, with attention to detail and finishing rarely seen in menswear.




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