Nike is a global leader in sport and culture, driven by a commitment to innovation, performance and design. Founded in 1964 and officially named Nike in 1971, the brand has continuously pushed the boundaries of athletic wear, creating products that empower athletes of all levels to performant their best.
Originally known as “Blue Ribbon Sports” (BRS), was founded by University of Oregon track athlete Phil Knight and his coach, Bill Bowerman in 1964. The company initially operated inEugene, Oregon as a distributor for Japanese shoemakerOnitsuka Tiger.
Nike has become a cultural force shaping streetwear, music, and global style through bold storytelling and influential collaborations. The brand continues to champion inclusivity, sustainability, and innovation, constantly evolving to meet the needs of a new generation.
