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Gosha Rubchinskiy FW17 Behind The Scenes

Gosha Rubchinskiy FW17 Behind The Scenes

With the arrival of Gosha Rubchinskiy's first delivery for FW17 to NOMAD, we see the inspirations behind his creative process in this feature from i-D. The short video explores the lifestyle of coming from a post-Soviet Russia and how the youth reflect current music, politics and culture that feed the brand's influences. Heavily football-culture themed, the collection is based on different characters you might find at a game: players, fans, club owners and Russian youth (s/o Highsnobiety). The FW17 show in Kaliningrad, Russia was one of eleven cities that will host games for the 2018 FIFA World Cup, featuring many pieces in collaboration with adidas Football.

Shop the collection here: Gosha Rubchinskiy FW17


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