Within a few short years, John Elliott has established itself as a brand that should need no introduction to the Nomad clientele. With Spring Summer 2016 being his seventh collection, and the first to be stocked at Nomad, John Elliott has proven them capable of consistently delivering collections that both appeal to customers and sum up where the current men’s market is at in terms of vibe and aesthetic.
John Elliott’s original offerings of the Escobar sweatpants, Mercer tees, and Villain hoodies, were the items that build his momentum and eventually lead to the development of a full collection. The Escobar was designed to fit long and slim and stack above the cuff similar to the fit and feel of denim. The style elevated the concept of sweatpants and could be credited as one of the early waves that ushered in the ‘cozy boy’ movement that saw the rise of relaxed, sportswear-infused garments reframed as everyday essentials. The Villain hoodie, named after John’s initial job in the industry at the Villian’s boutique in San Francisco, fit slim with side zips on both sides of the sweater equipped with a hidden kangaroo pocket. The silhouette was novel at the time but eventually trickled down with everyone from high fashion houses to H&M offering their variations of the style. John Elliott can be credited as the brand that introduced it to the masses. Elliott himself describes his modus operandi as establishing the classic garments of tomorrow.
Fast-forward a few short years and John has presented a full collection at his first show during New York Fashion Week, nominated as GQ’s Best New Menswear Designer, as well as collaborated with iconic companies such as Nike with his custom Lebron 12’s and a small capsule collection with The Gap. This SS16 season follows the theme of ‘Running Through Vietnam’ and features military inspired garments that utilized a washed-out palette of black, olive, and clay.
Be sure to check out the delivery of seasonal goods within the coming weeks, and for now shop our core offering of John Elliott here.